Alloy Integrations Business Case Whitepaper

What Makes it Great

• Clear and Relatable Case Study: The report uses Crossbeam’s real-world experience to show how an integration was built, making the content approachable and directly applicable.
• Practical Frameworks: The “WHAT-WHY-HOW” structure for pitching integrations offers a simple yet effective method for communicating value to decision-makers.
• Focus on ROI Metrics: Breaks down direct revenue gains (e.g., ARR) alongside softer metrics like customer retention, appealing to multiple stakeholders.
• Stakeholder-Centric Advice: Tailored recommendations for product managers, engineers, and CTOs ensure that teams can address specific concerns and priorities.
• Ready-to-Use Templates: Includes tools like a pitch deck template and decision-making worksheet, enabling immediate application of the insights.

🎯 Takeaway Tip

When designing an ROI report, include templates or worksheets that stakeholders can easily adapt to their own needs. For example, provide a customizable pitch deck or ROI calculator that helps teams apply your framework to their unique situation.