Why Lead Scoring Doesn't Work

Your PQLs could be killing your PLG.Jen Igartua, CEO of Go Nimbly, explains why MQLs and PQLs aren't a good system to truly identify when a lead is ready for sales.

May 23, 2024

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Why Lead Scoring Doesn't Work

May 23, 2024

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Episode Summary

Your PQLs could be killing your PLG.Jen Igartua, CEO of Go Nimbly, explains why MQLs and PQLs aren't a good system to truly identify when a lead is ready for sales.

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