IntelePeer Partner Battlecard

What Makes it Great

• Positioned for non-experts: The messaging avoids telecom jargon and focuses on clear business outcomes—like automating contact center workflows or reducing support ticket volume—so even partners with limited technical background can speak to the value.
• Quick-read callouts: Core differentiators, product benefits, and integration options are summarized in bold, bulleted sections—making it easy for sellers to scan mid-conversation.
• Contextual objection handling: The card maps common objections (e.g. “We already use Twilio” or “We don’t want to rip out existing systems”) to clear, one-line responses that are respectful and rooted in IntelePeer’s hybrid deployment advantages.
• Buyer-specific value props: It breaks down messaging based on who the partner is talking to—IT vs. operations vs. procurement—so sellers can tailor their pitch without guessing.
• Designed for daily use: The battlecard is compact (single-page), shareable, and laid out for fast reference—not a training doc buried in a portal.

🎯 Takeaway Tip

Structure your battlecard around real-world objections your partners hear—not hypothetical ones. Ask your top-performing resellers what questions they’re getting, and build your content around that input.