Samsung
Samsung

Samsung Knox Workspace Battlecard

Samsung’s battlecard helps reps explain why its enterprise devices are a better fit than options from Apple or Zebra, especially for industries like healthcare, retail, and field services. It focuses on real-world needs—like durability, battery life, and security—and gives sellers quick answers to common questions about cost, compatibility, and support.

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What Makes it Great

  • Solves a Clear Problem: Helps reps shift the conversation from brand loyalty to business fit by highlighting where Samsung outperforms in enterprise settings.
  • Practical for Any Stakeholder: Speaks to frontline workers who care about durability and IT teams who need secure, easy-to-manage devices.
  • Encourages Action: Makes a strong case for switching by showing how Samsung devices work better in high-use, high-turnover environments—and at a lower total cost.
  • Quick and Straightforward: Clean layout with quick-hit bullet points and comparison tables that reps can use mid-call without hunting for info.
  • Pre-Empts Buyer Doubts: Covers common objections like app support, accessory availability, and device lifespan with short, confident answers.

🎯 Takeaway Tip

Include a quick chart that compares how often each device needs to be replaced or repaired over a few years. It gives reps a simple way to show that Samsung might cost less in the long run—even if the upfront price is similar.